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January 2008  
Biopartner1 A marriage of minds: Making biopharmaceutical collaborations work

Research shows that collaboration is a key element of innovation. Yet, in a survey jointly conducted by IBM Institute for Business Value and Silico Research, more than half of all biopharmaceutical alliances did not work. Three traits are required for a successful alliance: internal alignment of the strategies, structures and scientific goals of the partners; properly managed boundaries; and lasting commitment. New tools and technologies can also play a major role in helping people within the extended enterprise communicate across time and space.
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Industry Headlines
What others are saying about partnering and collaboration, with news from around the internet
San Diego biotechs find partners across Pacific - sandiego.com
A growing number of San Diego biotech workers are splitting their work hours between Sorrento Valley and Beijing or Shanghai.
The Logic of Biotech Bets - businessweek.com
Big Pharma is investing big in targeted, biologically derived drugs, not least because they're safe from generic competition—for now
Structured Collaboration Delivers New Products - devicelink.com
The need to accelerate the identification and treatment of medical conditions presents new opportunities to demonstrate how sensors can improve practices in medical environments.
Biopartner2


IBM In the Field
Pharma News, Happenings and Resources from IBM

Biopartner3   The power of many: ABCs of collaborative innovation throughout the extended enterprise
IBM's Instititute for Business Value recently released a study of how collaboration is needed to drive innovation in today's extended and distributed enterprises based on the IBM Global CEO Study 2006. Based on that research, IBM's experience and two examples of best practice cases, the paper presents a framework – the ABCs of collaborative innovation – that can improve the chances of success in this increasingly important area.
  ASAP Conference February 2008
The Association of Strategic Alliance Professionals (ASAP) is meeting from February 25-28, 2008 at the Hilton at Walt Disney World Resort in Lake Buena Vista FL.  Salima Lin, an Industry Leader in IBM's Global Business Services group, is speaking on day two of the conference on The Marriage of the Mind – Making Biopharmaceutical Collaboration Work.
  Join us at IMPACT 2008, April 6-11th in Las Vegas
Be among the first to get the hottest information on new technologies from business and technical experts from IBM, analysts, and companies like yours who have implemented SOA solutions. This annual conference on SOA and WebSphere offers unparalleled technical education about SOA and IBM thought leadership for LOBs, CIOs and practical application for users.
  Join IBM at the 21st Annual DIA Conference for Electronic Document Management
Join us as we demonstrate SCORE and IBM's leading enterprise content management tools at the premier event for document management professionals in the life sciences industry. The event runs from February 5th-8th at the Philadelphia Marriott Downtown, Philadelphia, PA.
  The R&D Leaders' Forum Spring 2008 - March 10-12, Atlanta
IBM is a sponsor and co-organizer of this leading pharmaceutical industry event. Stuart Henderson, IBM Life Sciences Pharma R&D Leader, will be speaking on: Turning Innovation into Impact: New R&D Business Models. Stuart will share our point of view on the R&D business model of the future and discuss how your business can cross the chasm between business and science, innovation and impact! Salima Lin, IBM Life Sciences Pharma R&D Associate Partner, will be speaking on The Marriage of the Mind-Making Biopharmaceutical Collaborations Work. Salima will discuss how to unlock your company's intellectual capital by aligning your strategy and structure to your scientific goals.
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Bob Tremain

You have probably noticed we have changed our name from Pharma News & Notes to IdeaWatchPharma. IdeaWatch is our sister e-newsletter from IBM Global Services which highlights cross industry thought leadership materials from the IBM Institute of Business Value. We will continue to provide you with the same high quality content you have come to expect and invite you to subscribe to the IBM IdeaWatch newsletter by clicking on the link below.

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